Jeanette BaumtrogHow sustainable can beverage packaging in West Africa be – given that it has to be able to withstand heat, long transport routes and fragmentary infrastructure? A current research project is delivering answers to this question.
The Burkina Institute of Technology (BIT) in Burkina Faso is carrying out a corresponding case study entitled “Challenges and system realities of beverage packaging in (West) Africa”. The project is being led and supported by the Krones Innovation Lab and Dr. Sven Fischer, Head of Global Research and Development. For CFO Uta Anders, the collaboration is also a project close to her heart: Not only has she been in contact with BIT for a number of years, but she has also had the opportunity to see the students’ motivation and talent for herself.
Practical understanding instead of theoretical ideal solutions
The aim of the case study is to develop a realistic understanding of packaging systems in (West) Africa. It focuses on the actual challenges arising locally, such as market conditions, consumer behaviour, environmental factors and existing infrastructure.
The case study is simultaneously providing valuable stimulus for Krones by helping it gain a better understanding of local markets, evaluate packaging solutions in practical application and adapt products and services to specific regional circumstances.
The project is being carried out by 67 students working in groups, with each group choosing one of three central challenges:
From insights to impact
The case study will not only deliver detailed insights into real market conditions but also foster the development of local know-how and strengthen international partnerships. It is simultaneously sharpening the focus on systemic sustainability – precisely where packaging solutions have to withstand demanding conditions on a daily basis. For Krones, it lays a key foundation for tailoring beverage packaging even more closely to real-life utilisation contexts – and hence making them more sustainable.